
197 Words You Should Not Say in Sales
The 197 Words You Should Not Say in Sales by Phil Preneur is a warning to sales professionals: language alone can quietly destroy deals long before a prospect ever says “no.”
Built on the analysis of thousands of recorded sales calls and Zoom meetings across 112 industries ranging from small businesses to Fortune 500 environments, The 197 Words You Should Not Say in Sales exposes a hidden layer of sales


